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Women 2.0 presents Social Gaming 101 for Fun & ProfitThursday, April 15, 2010 from 6:00 PM to 9:00 PM (PT)Palo Alto, CA |
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Event Details
Join Women 2.0 for an evening with social game entrepreneurs on Thursday, April 15th, 2010, 6pm at Pillsbury in Palo Alto as we discuss "Social Gaming for Fun and Profit - Tips, Tricks, and Best Practices!"
Learn from entrepreneurs and developers who have built successful social games from the ground up. Panelists include:
» Mari Baker (President & CEO, PlayFirst)
» Amy Jo Kim (Co-Founder & CEO, Shufflebrain)
» Sue Zann Toh (Co-Founder & CFO, TheBroth)
» Blake Commagere (CEO, stealth startup)
» Rebecca Weeks Watson (VP of Biz Dev, gWallet)
Hear trial-and-error stories that led to panelists' successes as we discuss everything from experimenting with shaky new platform APIs, to scaling at break-neck speed and porting across platforms. These social games grow from zero to millions of DAU (daily active users), generating revenues ranging from zero dollars to figures with many trailing zeros! In 2009, the market for online social games exceeded $1B. Our panelists will share best practices, tips, tricks, and even pitfalls of designing and implementing social gaming with a user base experiencing exponential growth.
This Women 2.0 event on social gaming is open to both women and men. Ticket price includes cupcakes, sparkling beverages, and more. Special thanks to Pillsbury for sponsoring this Women 2.0 event, and Shirley Lin (Founder, YoXi123) for driving the program and panel.
Agenda: 6:00pm - 6:50pm | Registration and Networking Panelist Bios:
Rebecca Weeks Watson (VP of Business Development, gWallet)
Refunds for canceled tickets will be granted up to three days prior to event.
6:50pm - 7:00pm | Welcome and Introductions
7:00pm - 8:30pm | Panel on "Social Gaming for Fun and Profit: Tips, Tricks, and Best Practices"
8:30pm - 9:00pm | Networking
Mari Baker (President & CEO, PlayFirst)
Mari is president and CEO of PlayFirst. Over 500M have played PlayFirst's Diner Dash. Prior to PlayFirst, Mari was CEO of Navigenics, a company she helped incubate while an engineer-in-residence at Kleiner Perkins. Mari has been recognized in the San Mateo County Women's Hall of Fame, Fortune’s list of Silicon Valley’s Most Influential Women, and Advertising Age’s Top 100.
Amy Jo Kim (Co-Founder & CEO, Shufflebrain)
An expert in online community architecture, Amy Jo is co-founder and CEO of Shufflebrain, a company developing smart games for social networks. She has helped design social games/architecture for companies such as Electronic Arts, Digital Chocolate, Viacom, eBay, Yahoo, and LimeLife. Amy Jo holds a PhD in Behavioral Neuroscience from the University of Washington, and a BS in Experimental Psych from UC San Diego.
Sue Zann Toh (Co-Founder & CFO, The Broth)
Sue Zann is a social application developer with a focus on monetization. She joined TheBroth to help develop social games like Barn Buddy, a farming game Sue Zann helped shape and grow to 1.7M daily active users. Most recently, Sue Zann has gained a reputation as a fierce competitor within TheBroth's latest game, Hoop Fever Live.
Blake Commagere (Founder & CEO of a stealth company)
Blake was previously co-founder and CTO at Ohai. Before that, he was a co-founder at Mogad, lead engineer at Causes (Facebook Causes), and a senior engineer at Plaxo. Blake was the creator of some of the most popular social games on Facebook - Causes, Zombies, Vampires, Werewolves, Slayers, etc.
Rebecca leads Business Development for gWallet, a platform that helps publishers and social game developers monetize their audience through high-quality branded offers and ads. Previously, Rebecca was the director of business development at Real Girls Media. Prior to that, Rebecca was director of content for iMedia Communications and, before that, an investment banking analyst. Rebecca will be moderating the social gaming panel.
Event Sponsor:
Pillsbury is a full-service law firm with market-leading strengths in the energy, financial services, real estate and technology sectors. With offices in the world's major financial and technology centers, we counsel clients on all aspects of global transactions and litigation. Our multidisciplinary teams allow us to anticipate trends and offer a 360-degree perspective on complex business and legal issues—helping clients take greater advantage of opportunities and better mitigate risk. Check out Pillsbury's website here.
When & Where
Pillsbury
2475 Hanover Street
Palo Alto,
CA 94304
Thursday, April 15, 2010 from 6:00 PM to 9:00 PM (PT)
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